To test the power of CONCURED’s platform, we plumbed in unprecedented volumes of data, sourced from the last 12 months’ worth of content marketing initiatives from the world’s top 15 most talked about brands. Through a deep-dive analysis, our AI set about understanding what it is that makes these brands such effective content marketers.
The Kings of Content benchmark and downloadable ebook outline the key findings from that analysis, deconstructing the most effective aspects of the world’s top brands and helping us to calculate exactly what it is that makes them the king of content strategy.