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Clever Content Club Blog

Content Writing For Reporters: Press Releases

By Tom Salvat 10 December, 2018

When B2B businesses want to make a big splash, they need to get their message out into the news media. Whether you’re a huge brand or a small local one, the process is still the same. You need to write a press release.

How will AI change the face of Digital Marketing in 2019?

By Michael Brenner 6 December, 2018

Artificial intelligence has already made a huge difference in how brands interact with consumers and how marketing strategies are managed. In such a rapidly changing environment, it’s difficult to predict what the future holds, but there are certainly some clues to what we...

How to Help your Independent Content Writer

By Tom Salvat 3 December, 2018

We live in an age of outsourcing. Companies who can’t afford to hire an in-house writing team often use freelancers to help them create content. But are you getting the best that you can out of your writers?

Dealing With Multiple Voices in Your Content Marketing Team

By Tom Salvat 24 November, 2018

Here’s a conundrum that businesses face when they dive into content marketing. Who should be the face person? Whose voice or voices should be the ones engaging with the audience? There are some hidden challenges in these questions. We’re going to tease out one possible...

5 Brands That Are Successfully Leveraging AI for Marketing

By Michael Brenner 22 November, 2018

Artificial intelligence is such a complicated and rapidly evolving technology that it can sometimes be difficult to envisage the practical applications it can have today. Some of the world’s most successful brands have already been using AI for several years and are reaping...

Enhance Personalization with Artificial Intelligence

By Michael Brenner 15 November, 2018

Personalization has been an important factor in online marketing success for quite some time. With the development of CRM software in the 1990s came the ability to use customer data – such as name – in marketing messages, and send communications based on previous interactions...

CONCURED: Best Content Marketing Platform 2018

By Charlie Managhan 12 November, 2018

"2018 has been an amazing year for the business and we feel honoured to have collected a number of awards and recognition from our industry..." - Tom Salvat, CONCURED, CEO.

What is Artificial Intelligence and How does CONCURED use it?

By Tom Salvat 12 November, 2018

When people first learn about CONCURED’s capabilities, one question we hear often is if it is an artificial intelligence (AI). Or they want to know if we’re using AI in some way. In this article, we’re going to lay it all out there and explain what an AI is and the different...

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